MICRO and SEED Grant Applications Open July 29th!

Case Study

Devil’s Foot Beverage

Ben Colvin of Devil’s Foot Beverage, 2018 NC IDEA MICRO and 2019 NC IDEA SEED Grant Recipient, shares his entrepreneurial journey – from creating the business concept to earning revenue to fulfilling a mission.

Entrepreneurship, for me, is all about the journey – from creating the business concept to earning revenue to fulfilling a mission. It is not just about driving revenue, it is a way to an end goal. For most of my career, I worked in conservation nonprofits, and I saw how some unique companies aligned their model to grow company profits while also supporting social causes. This is how we built the Devil’s Foot business model – revenue, scale and growth in line with drive, mission and a local, community focus.  >> READ MORE

Published: June 2020